Sita's Story
"Education is the most important thing in life. It opens doors of knowledge. If you can read and write, you feel strong. I will do anything to get my children the best education possible.
I was the oldest of six siblings. My parents were extremely poor, and we could barely afford two square meals for the eight of us. My parents were out most of the time working as daily wage construction laborers and I had to look after my little sisters and brother. I missed out on what many children consider normal childhood experiences, such as playing with friends and attending school. Instead, my days were filled with caregiving responsibilities and the constant worry about our next meal.
What I have missed in my life, I am determined to make sure that my children get. Most importantly a good quality education!
Thanks to my full-time job at Anchal, I can send my two daughters and one son to a private school. I am able to pay their school fees, uniforms, and books. My husband is also supportive of my big dream for our children, and I am grateful for that support. Many of my fellow artisan women struggle to get support from their families.
Anchal and the leadership team provide great inspiration for me. There is a great atmosphere of equality and I finally feel respected and appreciated for what I do, and for who I am. It is so wonderful."
Petal Collection
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
Key Contributions:
Product design from concept to production
Tech pack design to support artisan training
Photoshoot creative direction, production & styling
Product fabric consumption, wages & costing